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#AirMOOC: Accelerating Investment Readiness
Introduction to the Course
Welcome to #AirMOOC
Module 1: Measuring & Managing Social Impact
1. Intro: What is there to learn about impact measurement?
2. Why measure social impact at all? Part I
3. Why measure social impact at all? Part II
4. What is impact (measurement), and what not? Part I
5. What is impact (measurement), and what not? Part II
6. Moving towards an impact measurement strategy
7. Implementing the measurement
8. Establishing a permanent impact orientation & future perspectives
Module 2: Impact Focused Strategy
1. Intro: What is there to learn about Strategy?
2. Improve your business ideas to increase social impact
3. Steps towards integrated Strategy (Part I)
4. Steps towards integrated Strategy (Part II)
5. Business and Impact Models
6. Systems Change
Module 3: Social Finance & Impact Investing
1. Intro: Why does Impact Investing matter to social enterprises? (2:33)
2. Why and how to create good financial statements
3. How to prepare a business plan for investors
4. Approaching Impact Investors (Part I) (6:45)
5. Approaching Impact Investors (Part II)
6. Financing stories of social entrepreneurs
7. Key lessons learned
Module 4: Business Planning, Management & Governance
1. Intro: What is there to learn about Management and Governance?
2. Elaborate and improve your business concept
3. Management, Governance and legal structure - from the funders perspective
4. Management, Governance and legal structure - What do social enterprises think?
5. Management, Governance and legal structure - The consultant´s experience
6. Key lessons learned
Module 5: Growth, Transfer & Scaling
1. Intro: Growth, transfer & scaling
2. Developing a replication & transfer strategy
3. Scaling journeys of SEs: Interviews & Insights
4. Testing your scaling readiness
5. Why is a scaling strategy relevant for impact investors?
6. Key lessons learned
Module 6: Communicating Impact Effectively
1. Intro to Communicating Impact Effectively
2. Storytelling: Telling the story of your impact organization
3. Public Speaking: Performing well in public speaking and pitching
4. Communicating effectively: Reaching your audience
5. Key lessons learned
Course Outro
Completion of #AirMOOC & Surveys (please participate!)
2. Improve your business ideas to increase social impact
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